Few things get Sarah Jensen as excited as online communities. Building them, that is. Although a native New Yorker, she has been living the past five years in Stockholm, Sweden, where until recently she worked as a web project manager at the fiction department of Sveriges Television (SVT), the Swedish public service television company.

The website Lilla Melodifestivalen that Sarah mananged at SVT is currently nominated for Prix Jeunesse 2006.

In New York Sarah managed a community of 250,000 young Americans through the website iTurf.com, all while designing user interfaces and planning the site's information architecture.

Her usability expertise and animation skills have blessed organisations such as College Broadband, iTurf.com, British Telecom (BT), Antenna Design, OVEN Digital and Sundial Mobile Solutions.

Sarah has a Masters degree from New York University's Tisch School of the Arts in Interactive Telecommunications (1999). She graduated from Cornell University with a Bachelor of Arts in Art History and Filmmaking (1995).

Sarah is a big fan of peanuts and is trying, so far in vain, to convince Swedes that peanut butter really is healthy!